Last month at Spark Sessions, Canada’s First Fashion and Beauty Blogger Conference, I was introduced to Almay Shadow Softies, and was extremely excited to try some of them out. They claimed to be a new, whipped shadow with 12 shades ranging from shimmery to matte and a very interesting range of colours. I was immediately drawn to Creme Brulee (center, above) and tested it out on my hand. The colour was very sheer, but the shimmer was beautiful and I could see it acting as a fantastic highlighting shadow. I recently got a few more of these to test out and play with. Read on to see what I think and to see some swatches!
First up – the texture. While these claim to have a whipped texture, I found that they fell more into a soft, airy category a la Maybelline Bouncy Blush. They are really light and almost “foamy” – my fingers made an indentation into them when I tried them out. They applied very smoothly, although as you will see I did have to apply a couple of layers for consistent colour. In terms of colour, most of the lighter shades weren’t as pigmented as I was hoping. It did take a couple of layers to get the colour that I wanted, but the end result was really nice. These are perfect for a lighter eye and are great for daytime wear! I will say that the one darker shade that I tried, Midnight Sky, came through much more pigmented and the colour was beautiful. One layer and I was set! One thing to note if you want to give these a try – I have been applying these with my fingers rather that with a brush. I find these are much easier to apply this way and it is also better for colour build up.
I’ve swatched the shades I have for you (above):
1 – Almay Shadow Softies in Honeydew
2 – Almay Shadow Softies in Lilac
3 – Almay Shadow Softies in Seafoam
4 – Almay Shadow Softies in Creme Brulee
5 – Almay Shadow Softies in Vintage Grape
6 – Almay Shadow Softies in Petal
7 – Almay Shadow Softies in Midnight Sky
Have you tried out any of the Almay Shadow Softies yet?
Disclaimer: This post contains products sent from the company for editorial consideration. All opinions are purely my own personal judgements.
